

When making financial decisions on behalf of the company, I ask myself, “Would I do this if it was my own money?”
Anita Tipler
Senior Business Administrator
Growing up in Germany, Anita was interested in multiple languages and technical fields, and she also enjoyed interpersonal communication. She obtained a degree in Business Administration, which covered all aspects of human resources, general administration, and financial administration. Using this knowledge, she has held several administrative roles at firms that supplied engineering, software, and investment services.
Anita likes having a variety of different tasks, and her areas of expertise at Ideation include general business administration, financial administration, contracts administration, facilities administration, human resources, and executive assistance. While she appreciates technology, she still prefers to interact with people in person or by phone rather than through email. Anita is known for being very organized, getting tasks done ahead of schedule, and persistently looking for cost savings for both the company and for clients.
Away from her bookshelves and file drawers, Anita pursues interests in architecture and construction by performing do-it-yourself remodeling. She takes pleasure in Japanese gardening and practicing the art of bonsai, and she creates miniature arrangements in terrariums. She also enjoys cooking, spending time with her grown children, and international travel.
Meet Anita
Favorite color:
I’ve always liked colors with a gray undertone. Right now my favorite color is grayish-blue.
Favorite item on your desk?
My small, potted plants.
Most used item in your work space:
My whiteboard
Latest technology gadget:
Alexa
iPhone or Android?
iPhone. I’ve never tried an Android.
Coffee or tea?
Only one cup of decaffeinated coffee first thing in the morning.